About
About
This Project Works is a creative studio with its own distinctive approach. Based in Madrid and Valencia, and for over twenty years, we have been providing everything a project needs to come to life: the strategy that defines it, the visuals that tell its story, and the technology that makes it work. We are able to deliver audiovisual and technological solutions using versatile equipment, whether for a small commission or a large-scale project.
CTO
Carlos is co-founder and CTO of This Project Works, has spent his career making technology as unobtrusive as possible. A specialist in interactive systems and in the relationship between people and machines, he leads the studio's development with a criterion that brings together aesthetics and code: every project has to work well and, on top of that, be a pleasure to use. From that twofold view he defines the technical architecture of the platforms, brands and digital objects TPW creates for its clients.
Art Director
Alejandro is a co-founder of This Project Works and has been working in the field of design for over 25 years. He is driven by challenges that have yet to take shape. Trained and experienced as an art director, he is the one who translates each project’s strategy into a recognisable identity: naming, graphic systems and visual direction for everything the studio produces, from print to screen. He has developed projects for museums and cultural institutions, fashion brands and companies in the beauty, health and retail sectors, as well as conducting trend research for the fashion industry.
Content production and management
Lars is the production manager for the audiovisual department at This Project Works; he ensures that nothing is left unsaid and that everything is delivered on time. As a copywriter and storyteller. As head of production, he manages the deadlines and budgets for each project, firmly believing that a good story and good planning are one and the same: knowing what comes next. He has created content for companies in the audiovisual sector such as Sony Pictures, Zodiak Media Group and Mediaset, and has collaborated with the premium television channel Starz.
Project design and development
Artur, a designer at This Project Works, does not have a favourite medium: he uses whichever one each project requires. From 3D modelling to video production and graphic design, he navigates any environment he is challenged with with equal ease. Trained at a time when the boundaries between disciplines no longer existed, he works with the tools of each as if they were one, and brings to the studio the ability to shape what has not yet been done before.