[ Digital Dreams / Cultural conquests ]
Antoxana, a place for welcome and creation.
A project we have given verbal and visual form. We have conceived its image and the story of what it does, and developed its digital presence.
Antoxana is a responsible-tourism project devoted to cultural and creative promotion, set in the heart of the Asturian landscape. In Corao Castiellu, nestled within the Picos de Europa, the space hosts exhibitions and a programme of artistic residencies for contemporary creators — an effort to bring new life to the village that holds it.
A language of its own for an unconventional project.
We have designed a brand that draws together the ideas that make the project singular: dynamic in its calling for both artistic and tourist use, balanced in its respect for the environment and the social fabric, bold in its architecture, and sustainable in its business approach. Four elements that work like a kanji — like the character of an alphabet of its own, drawn from the building's own architecture. A work that has shifted along with the concept of the project itself.
Working with Antoxana has meant growing alongside the project: shaping its visual identity and digital presence as the space itself took form.
A digital presence that evolves with the project
We have built Antoxana's image and digital strategy at the pace of its development, adapting every piece to a living project. Among them, the creation of its landing page, which brings together the cultural programme of Casa Cueto and the artist residency programme, so that everything happening in the space also has its place online.
The audiovisual story of a space coming to life
To tell its stories, we produced the audiovisual material that runs through the entire project: from its architecture and the full renovation of the space in Corao Castiellu to the furniture design and its opening event, without forgetting what matters most: the people. The testimonials of architects, designers and resident artists give voice and face to a place made to create, inhabit and share.
Gorka Postigo
This project stems from a deeply personal experience of loss and transformation and unfolds as a visual journey that links grief, identity and community. Through a series of portraits taken in cities such as Paris, London, Rio de Janeiro, Shanghai, Tokyo and Abidjan, Gorka Postigo (Madrid, 1978) constructs an emotional map in which individual stories engage with one another through vulnerability, resilience and a desire for connection.
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