We started launching the Madrid Design Festival kick off and our beloved project Islas.
An introduction to the future: Blockchain and fashion.
NFT Scarfs is an NFT fashion project. This Project Works launched in 2021 the NFT Fashion Studio project that aims to bring the fashion industry closer to the advantages of blockchain technology and the functionalities associated with NFTs. With this project we shape the production cycle of new fashion.
Welcoming the future
By the end of the last year we created a collection of scarves inspired by great masters of design as a tribute to their professional work that has been our source of inspiration. This collection will be tokenized and was the first phygital creation we ever launched.
We selected a group of people from all professional sectors who were interested in learning about this new technology and its associated benefits and invited them to start their journey into the metaverse.
A Phygital World
This project has been launched through a welcome kit that provides an introduction to NFTs and includes a digital asset that the user can download in a few simple steps. In addition, recipients of the pack enjoy their scarf in augmented reality.
But we have gone further, this collection is composed of 4 limited editions of 25 units. The NFT holder will also be able to get a physical item, but only the first 10 to register their NFT will get the silk scarf.
This is the first experience of launching a Phigital product in Spain. Each piece is associated with a certificate of authenticity and ownership and each one is personalised and no two are the same.
The future is now
This year we plan to launch our first collection of fashion wearables for men. We have designed in collaboration with Mïau Originals a collection of unique swimwear. A phygital product that includes an exclusive print and physical product, certified as NFTs. For this work we have had the collaboration of the visual digital artist Diegrich.
FLAVORS OF THE PYRENEES
Put your glasses on
For the launch of the new range of Goshua desserts and yogurts, we have created an immersive experience for the product presentation event. Through 3D glasses, the guests have been able to enjoy a film that took them to the impressive landscapes of the Pyrenees, the origin of the fresh milk with which Goshua makes its premium desserts.
A DIFFERENT WAY OF WORKING
There are times when developing a project is a mutual learning experience. Thanks to this project we have collaborated with Signne, a new adventure of some old friends that has allowed us to advance in our projects on both sides.
NEW EUROPEAN PERSPECTIVES
Stories about project’s achievements
Once again TPW collaborates with the Interact Program and the European Commission to prepare the contents for the Interreg Annual Event that was held in early October in Brussels. On this occasion we have told eight success stories revolving around different European programs that have successfully implemented the main objectives of the European Commission to create a smarter, greener, more social and connected Europe.
CLIENT: INTERACT. EUROPEAN UNION.
In the Austrian paradise
A magazine about the future of creation
Transcrypted is the first of a series of different ventures linked to art and Blockchain technology. With this project we want to know the opinion of artists, cultural critics, curators, gallery owners, collectors, and experts regarding new trends in the sector. Transcrypted portrays the future of art through first hand testimonies that give us insights into what those professionals think of NFTs and the impact they will have on the world of art.
CLIENT: art.army - tpw
Revamping an architectural digital window
Spanish architecture firm estudioanamarti.com has adopted a revamped digital space as part of its rebranding process. The brand commissioned TPW to design and develop a dynamic digital portfolio of its projects to position its online presence.
CLIENT: ana martí
Wander is a school for exploring and learning to navigate the complexity of the 21st century. It is a space that cultivates the inherent and essential abilities that human beings have to face reality: the look, the thought and the conversation. These three faculties are the backbone of Wander’s pedagogical proposal that TPW has captured in a day dedicated to the presentation of its new program.
A DESING HUB
Transforming the experience of collaboration
Aretha Hub Design is a space for collective creation. Architects and designers are invited to find the best technical and technological solutions for their projects. With these videos we start a long-term journey along which we can begin to tell success stories.
CLIENT: ARETHA ESPACIO
Pleasures of France
A carefully selected assortment of the best French cheeses
Two of the most famous French cheese producers bring together in this shoot their most emblematic products. In this catalogue we have recreated some truly traditional scenes in order to place these products at the essential moment of consumption.
AND WE DANCE
The festival comes back
Once again, Dansa Valencia, an international dance festival has commissioned the image of its 2021 edition. This year, marked by the COVID19 pandemic, the festival wanted one of its companies to break the silence in the streets, drawing attention to the drama that the pandemic has meant for the performing arts.
CLIENT: Generalitat Valenciana
Let's think about the future of the cities
In February, as part of the Madrid Design Festival. The automobile company Mini launched the first Mini Design Awards in Spain. We carried out a promotional campaign on social networks in which we publicised the committee of experts who proposed the candidates, the members of the jury and finally: the winners.
And the winner is... Product designer Inma Bermúdez was the winner of the award and her white container project made us fall in love with her. We had the opportunity to interview her in her studio in Valencia.
CLIENT: mini / la fabrica
THE KICK OFF POINT
Digital experiences for a pandemic way of life
February starts with the digital press conference for the new edition of Madrid Design Festival 2021. We found a challenge spreading the contents during a really difficult year, but finally it was a great experience.
We apply new programming technologies for a higher level of design quality. We introduce SPA into our sites providing a smoother user experience. We optimise dynamic loading of necessary resources when required by a website, usually in response to user actions. You can explore it here