2022
We travel into the metaverse and beyond discovering new opportunities
19th December
CARISMED
Cooperation in the Mediterranean
Carismed is a European project whose main objective is the development of urban policies to improve sustainability and integrate innovation in the urban environment of Mediterranean cities, including Murcia. The reconversion of the existing environment through the conditioning and reuse of the underused urban park are Carismed's priorities.
TPW will closely follow this initiative that will be implemented in the city of Murcia over two years. On our first visit to the city, we have been able to speak with different professionals about the importance of this project and the impact it can have for the city.
CLIENT: Fundación Centro Europeo de Empresas e Innovación de Murcia (CEEIM)
19th December
A FESTIVE FRENZY
Notodofilmfest shines a spotlight on short film
The red carpet was rolled out at Cinemas Callao in Madrid, setting the stage for an unforgettable night. Notodofilmfest, one of the most renowned film festivals in Spain dedicated to promoting short films, hosted a glamorous evening to celebrate the art of cinema at its finest.
Our skilled technicians ensured smooth video and audio streaming, delivering a high-quality viewing experience for audiences watching remotely. The live stream was made available on the official Youtube channel of the film festival allowing viewers from all around the world to tune in and be a part of the Gala in real-time.
TPW’s creative team was responsible for designing the advertising elements for the Notodofilmfest Gala, including the event's logo, banners, posters, and social media graphics. Our team worked closely with the organizers of the Gala to ensure that the advertising elements were visually appealing, aligned with the event's theme, and created a buzz on social media.
CLIENT: La Fabrica / Notodofilmfest
05th December
PICTLE.AI
Playing with Artificial Intelligence
Technology enthusiasts
The passion for digital technology and the desire to bring artificial intelligence closer to people, this is what drives the creative agency Fuego Camina Conmigo in Barcelona, with which TPW has collaborated to develop pictle.ai, a game that shows the user every day a new series of images generated with the artificial intelligence program Midjourney.
The challenge consists of guessing the text, or prompt, that has served as inspiration for these images. We have been in charge of the backend-development that powers the online game.
Video by Fuego Camina Conmigo
CLIENT: Fuego Camina Conmigo
18th November
CULINARY INSPIRATION
Showcooking for food lovers
Goshua's Belgian chocolate cream was the main protagonist of the show cooking with Iñaki Mayora in Madrid, who presented attendees with an original version of tiramisu, a perfect dessert to prepare at Christmas time.
Iñaki Mayora is a renowned chef and culinary expert known for his innovative approach to Basque cuisine. Born and raised in the Basque Country, a region in northern Spain known for its rich culinary heritage, Mayora has become a prominent figure in the culinary world with his unique cooking style and creativity.
CLIENT: Goshua
26th October
THE CHAIN BEHIND ME
A Groundbreaking Gathering of Blockchain and DeFi Innovators in Zaragoza
The city of Zaragoza, Spain, played host to the much-anticipated BDZ Congress, an international conference that brought together a diverse array of technology innovators, thought leaders, and industry experts from around the world, with a particular focus on blockchain and Decentralized Finance (DeFi).
The conference provided a platform for critical reflections on the societal impact of blockchain and DeFi, and the need for responsible and sustainable practices. TPW has been invited by the congress to talk about its firsthand experience of the latest breakthroughs in the field and had the opportunity to present a brand-new NFT show on our marketplace art.army.
We created a botanical garden where we try to recover vulnerable plant species, some of them already extinct and others condemned to extinction. Ten species from all continents that have suffered due to our way of managing natural resources. Visitors could immerse themselves in this botanical garden through an augmented reality experience.
Beyond playful virtual experiences, this exhibition in the metaverse aims to be a stage for action and awareness for the recovery of our biodiversity. It is the spearhead of a project of enormous social significance: The Chain Behind Me. An initiative to promote sustainability that aims to exploit the potential of the blockchain and contribute to a more conscious and responsible future.
5 NFTs of this 10-piece collection were raffled off to the participants during the congress who will be able to collaborate with the project if they wish. Besides the winners received a physical version of the artwork. Another 5 were put up for sale to finance this initiative. These species will serve to protect biodiversity because through a more responsible use of resources we can protect our planet.
CLIENT: Banco Santander / BZD Congress
20th October
FILM MADRID FORMA
Promoting training in the audiovisual sector
For the third year, Film Madrid collaborates with Notodofilmfest film festival in offering the keys to different disciplines of audiovisual creation. Training with the aim of sharing film production practices and promoting audiovisual development through theoretical knowledge and practical experimentation with a simple and accessible format.
We have spoken with renowned professionals from the audiovisual industry who have designed a program of master classes, focused on essential film disciplines, with four intensive sessions on costume design, character characterization, the craft of scripting, and the work of the colorist. The call, free and prior registration, was a success with more than 500 applications spread over the four sessions.
CLIENT: La Fabrica / Comunidad de Madrid
27th September
WELCOME ABOARD
Exploring airfreight
Freight Forwarder Transped has inaugurated its new digital space to announce its air transport service. Under the slogan “Let’s Fly Together” the company has launched a campaign to publicize the export and import services of merchandise by air and has presented its team of professionals specialized in air transport.
We have accompanied the team talking about the advantages of air transport and its importance within the logistics sector. We have created a new digital space for this Transped Division where customers can access all information related to service and learn first hand the experiences of the air department professionals.
CLIENT: TRANSPED
03rd August
HIT EUROPE
Capitalising on European strategies
Harmonised Implementation Tools aka HIT of the European Union are a set of mechanisms, including directives, regulations, standardization, monitoring and reporting mechanisms, guidance documents, and training programs to harmonize the practices of all Interreg programmes in how they manage themselves and the projects they finance.
A broad European perspective
We have traveled all over Europe to speak with the experts who have been involved in the development of the new generation of HIT tools to design in collaboration with Interact Denmark and Austria a communication campaign aimed at all international teams that use HIT to get funding through Interreg.
Exclusive artistic gifts
In collaboration with the artist and fashion illustrator Paula Sanz Caballero, we have also carried out a physical mailing that consisted of sending a limited-edition work of art that conveys the spirit and values of the European Union.
Action across europe
Interreg covers a wide range of programme management tasks and interaction with beneficiaries throughout the life cycle of European projects and programmes by launching the Hit project which helps all participating actors to improve their management and funding objectives. We interviewed professionals in Riga, Munich, Copenhagen, Bari and Lille to cover the possibilities of the project and with first-person testimonials and visual elements to support the campaign on Interreg's main communication channels (Twitter, Facebook, LinkedIn).
CLIENT: Interreg Denmark and Austria. European Union
02nd July
DIVERSITY AT ITS BEST
Emerging talent and new stories
TPW has collaborated with La Fábrica and Netflix to celebrate NotodofilmfestDay – From another perspective, an event that brought together creators and professionals from the audiovisual sector in a day of meetings and workshops under the theme of diversity. We interviewed the protagonists and created the graphic image of the event.
Pitching, workshops and meetings
We designed the event's visual identity, preparing the transformation of the festival site into a space of inclusiveness. Our work includes all the necessary multimedia supports for promotion on social networks and the festival's own channels.
CLIENT: LA FABRICA / NETFLIX
04th May
SPACE OF VISION
Creating new universes for digital art
Art.army, our digital marketplace created on the decentralized blockchain Polygon, has hosted the collective NFT exhibition Space of vision: in between the space of desert leaves and cold rays of light. The exhibition has been curated by Zaibar Jabbar, founder of Hervisions, for Madrid Digital Art Urban Festival MMMAD. In collaboration with artist Felina H.DB. we have created the first metaverse for the festival that brings together international artists such as Ada Sokół, Black Almanac, Female Pentimento or Jae Yeon Kim.
Shared Planet: Noise by Zongbo Jiang
We're RGB Commando by Jae Yeon Kim
CLIENT: MMMAD
29th April
COMMUNICATING EUROPE
A guide to spread good stories
How to attract EU media with Interreg stories so that European citizens can learn about projects that has been realized with the help of the European Regional Development Fund? We have interviewed journalists to talk about how to communicate Europe and what it needs to write a good story. In collaboration with Interreg we produced a guide on how to reach out to the media and catch their attention.
CLIENT: INTERREG
27th April
THROUGH THE LENS
A story behind every picture
We have accompanied the launch of one of the most important artistic festivals in Spain. For the kick-off of PHotoEspaña 2022, which will hold more than one hundred exhibitions during the months of June to August, we have presented the complete program made up of exhibitions and activities for professionals and the public. Does a picture tell a story better than words? Find out for yourself.
CLIENT: PHOTOESPAnA
06th April
FOODY DREAMS
A very delicious live event
For the presentation of its new range of yogurts, we have accompanied Goshua during the food fair Alimentaria in Barcelona. Joanna Artieda, dessert artist and creator of sweet experiences, prepared live one of her new creations that visitors could taste in the space dedicated to showcooking. The full experience will be available on Goshua’s “Dessert Club” platform. Enjoy!
CLIENT: Goshua
22nd March
FROM ANOTHER PERSPECTIVE
Notodo Film Fest
TPW has participated in the new call "From another perspective" launched jointly by Notodo Film Fest and Netflix. The objective of this call is to promote emerging talent and build a more diverse and accessible audiovisual sector, open to plural talent, and that tells stories that represent the diversity of our society. It is just one of the actions of the festival that celebrates its twentieth edition this year.
CLIENT: la fabrica / netflix
16th March
OUR HOME
Crafted carefully
The Japanese firm Mazda and the Spanish association of craftsmen SACo, together with the real estate boutique The Sibarist, have presented a very special exhibition of craftsmanship of great artistic quality. This event coincides with the launch of its new car CX-60. For them we have produced a series of videos with inspirational lectures, their visual presentation dossier with images of the exhibition and a video presenting the joint project. A high-impact sensory experience.
CLIENT: MAZDA
01st March
ATLAS
De la Cultura del Diseño en España
Atlas is a programme of professional debates on the evolution of design in Spain and its implications for the development of culture and industry. Atlas has been funded with the support of the Spanish Ministry of Culture in order to provide an accurate portrait of what the main challenges of the future are and how design can be the vehicle to solve them.
Tools: design cartography
Atlas offers a platform where you can document in a transversal way the conclusions of this study in which product designers, businessmen, entrepreneurs and trend analysts have participated and moderated by Marisa Santamaría, a renowned expert in the study of design.
For the dissemination of the contents within the framework of the Madrid Design Festival, we created a campaign with video capsules with a selection of the most relevant testimonies of the participants of the conference.
CLIENT: Madrid Design Festival
17th February
MADRID DESIGN PRO
Rethinking the future through design
Madrid Design Festival organized the MadridDesignPro professional conference, a program that brings together key figures of national and international design. For three days, the guests present and discuss the role that design plays in solving current challenges through their work and experiences. An invitation to rethink the future through design.
We have carried out the graphic and editorial work of the event, designing a booklet with all the programming of the conference, as well as other digital media.
CLIENT: LA FABRICA
22nd January
MINI DESIGN AWARD
Building a common design narrative
This is the second edition of this event co-organised by MINI and Madrid Design Festival. Preparing this project is about building a collective audiovisual story of these creators who aim to transform the city with their ideas.
CLIENT: MINI - LA fabrica
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